Dominic Lefebvre

Dominic has 20 years' experience across the UK, Australia and Asia. After building and running his own research & planning business in London he joined TLE Australia in 2000. Whilst at TLE he revitalised TLE's advanced qualitative offer and successfully launched and built TLE's Melbourne and Asia offices.

A qualitative and branding specialist, Dominic is one of the leading practitioners in the country. His specialty areas are understanding consumer needs and motivations and linking this to innovation, brand positioning and creative development strategies that will help clients grow their brands and businesses. Dom brings a global perspective to projects having worked in over 40 countries for clients including Fosters, GSK, Visa, Schweppes, Philip Morris, Diageo, Cadbury and Unilever.

Contact Dominic at or on +61(0) 42188 8815